Contact Information
| Office: Email: Phone: Fax: |
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121 Sam Wilson Hall atkins@etsu.edu 423-439-5384 423-439-5661 |
Brief Biography
Kelly Green Atkins completed her Ph.D. in Human Ecology and M.S. in Consumer Services Management at the University of Tennessee, Knoxville with a concentration in Retail and Consumer Sciences. While attending the University of Tennessee, Dr. Atkins received numerous fellowships and awards including: RHTM Doctoral Research Scholarship; Hilton A. Smith Graduate Fellowship; Graduate Teaching Assistantship; Ida A. Anders Scholarship; and an International Travel Award. She was also the recipient of the American Collegiate Retailing Association's First Place Morris Mayer Doctoral Dissertation Award and the International Council of Shopping Centers ICSC Best Paper Award.
Dr. Atkins comes to the university with twelve years of professional experience in the retail industry. Her retail management positions were with international, national, and regional retailers such as: Gap, Lane Bryant, Brooks Fashions, and HiLites. In addition, her most recent teaching experiences include merchandising course such as: Introduction to Retailing, Merchandise Buying, Merchandise Planning and Control, and Merchandising Internship.
She has had the following publications:
- Lee, M-Y., Atkins, K., & Kim, Y-K. (2008). Virtual Communities: the Impact of Commercial Orientation on Attitudes Toward Virtual Communities. International Journal of Electronic Marketing & Retailing, 2(3), 220-238.
- Lee, M-Y., Atkins, K., Kim, Y-K., & Park, S. (2006). Competitive Analyses Between Regional Malls and Big-box Retailers: A Correspondence Analyses for Segmentation and Positioning. Journal of Shopping Center Research, 13(1), 81-98.
- Kim, Y-K., Jolly, L., Fairhurst, A, & Atkins, K. (2005). Mixed-use Development: Creating a Model of Key Success Factors. Journal of Shopping Center Research, 12(1), 53-75.