Contact Information
| Office: Email: Phone: Website: |
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308 Sam Wilson Hall liangb@etsu.edu 423-439-6985 http://www.etsu.edu/cbat/ama/ |
Areas of Research
- Information processing
- Memory and recall
- Cross cultural similarities and differences in information processing
- Cross cultural study of emotion, attitude, judgment and decision-making
- International marketing
Classes Taught
MKTG-3200 – Principles of Marketing
Brief Biography
Ph.D., University of Illinois at Chicago
M.B.A., University of Louisiana at Lafayette: General
B.S., Zhengzhou Institute of Light Industry, China: Industrial Management